Why Your Brand Should Be On Tik Tok
I am pleased to announce that my company Dundas Media is now offering full service video marketing for brands across TikTok, the worlds fastest growing video platform.
Key TikTok Video Stats
TikTok users spend an average of 52 minutes per day on the app.
90% of TIkTok users visit the app more than once per day.
Roughly 50% of TikTok’s global audience is under the age of 34 with 26% between 18 and 24.
In March of 2020 TikTok was downloaded over 115 million times worldwide.
Downloaded a record 2 billion times as of April 2020.
TikTok Brand Case Study
I love the viral TikTok marketing campaign that Chipotle marketed, capitalizing on the use of Avocado Day to promote their brand. Chipotle created a dance challenge on TikTok using the hashtag #GuacDance Challenge and while It sounds simple the statistics were overwhelmingly impressive with Chipotle receiving 250,000 video submissions and 430 million video starts. The campaign was also one of TikTok’s highest performing brand challenges in the US! Not surprising either that Chipotle’s avocado usage skyrocketed by 68%.
To get your brand on TikTok contact me below.